In a moment of immense pride and celebration, Florencio Rodriguez, founder and CEO of Don Julio Restaurant Group, has been awarded the prestigious title of 2024 Entrepreneur of the Year by Prospanica Orlando.
This recognition is particularly meaningful as it coincides with Hispanic Heritage Month, a time dedicated to honoring leaders who have made significant contributions to their communities and industries.
A Decade of Dedication to Don Julio Restaurant Group
For over a decade, Rodriguez has been instrumental in expanding Don Julio Restaurant Group, which operates some of Central Florida’s most beloved Latin dining spots, including:
Don Julio Mexican Kitchen
Pisco Peruvian Gastrobar
Hot Taco Street Taqueria
Pisco Express
Through relentless dedication, visionary leadership, and a deep commitment to community, Rodriguez has elevated the Don Julio brand in the highly competitive restaurant industry.



Rodriguez’s Words of Gratitude
Upon receiving the award, an emotional Florencio Rodriguez expressed his gratitude:
“I am deeply grateful to everyone. It is an honor to be here receiving this award. Above all, I thank God for all the blessings. Without Him, we are nothing.”
“I am always thinking of you and bringing more opportunities to our community. I want to inspire others who wish to become entrepreneurs, giving the best of myself because God placed this in my heart, and I want to continue doing it. Thank you very much.”
The Significance of Hispanic Heritage Month
Receiving this award during Hispanic Heritage Month adds even greater significance. This time of year is dedicated to celebrating Hispanic contributions to the U.S., and Rodriguez’s entrepreneurial journey highlights the growing impact of Latino business leaders nationwide.
His story is a testament to the power of perseverance, passion, and community, inspiring future generations of Hispanic professionals and business owners.

Prospanica: Supporting Hispanic Professionals & Entrepreneurs
Prospanica is a nonprofit organization committed to empowering Hispanic professionals through leadership, education, and business opportunities. Each year, they honor visionary leaders with the Entrepreneur of the Year award, recognizing:
✅ Excellence in business and leadership
✅ Dedication to uplifting the Latino community
✅ Commitment to fostering opportunities for others
Rodriguez’s recognition not only celebrates his business success but also highlights his passion for mentoring and empowering future entrepreneurs.
Looking Ahead: A Bright Future for Don Julio Restaurant Group
This award is another milestone in the continued growth of Don Julio Restaurant Group, which remains at the forefront of innovating and elevating Latin cuisine in Florida.
With exciting new projects in development, Rodriguez and his team are committed to:
✔️ Expanding their unique dining experiences
✔️ Showcasing the rich culture of Latin American cuisine
✔️ Strengthening their impact in the culinary scene



About Prospanica
Prospanica is a leading nonprofit organization dedicated to helping Hispanic professionals achieve success in business, education, and community service. Through an extensive network and professional development programs, Prospanica continues to empower the next generation of Latino leaders in the U.S.
Join Us in Celebrating This Achievement!
Don Julio Restaurant Group is honored to celebrate Florencio Rodriguez’s recognition as Entrepreneur of the Year. His dedication, leadership, and passion for the community continue to inspire those around him.
📍 Follow us for more updates on our journey and upcoming projects!